The Empire State Building is one of New York City’s most iconic landmarks. Built in 1931, it was at one time the tallest building in the world. Today, it remains a popular tourist destination. The Empire State Building is also home to various shops and restaurants, making it a great place to spend a day exploring.

As part of the Duggal INNOLAB team, we were contacted by the Empire State Realty Trust, the company that owns and manages ESB, to come up with social safety solutions as part of their COVID19 response. I was responsible for creating the signage design for numerous ESRT properties, including the Empire State Observatory. It was a great pleasure to have contributed to this effort.

Responsibilities

  • Graphic Design
  • Visual Design
  • Creative Direction

Deliverables

  • Branding
  • Print Signage
  • Digital Signage

Tools & Gear

  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe InDesign

Duration

  • 1 week